NY Times Abandons Subscriptions for NYT Now, Making App Free
The New York Times has abandoned subscriptions for its iOS app, NYT Now, just a year after its launch, making the updated app, NYT Now 2.0, free. Prior to the “reboot” as The Verge calls it, the app was available to subscribers for $7.99 a month. The experiment was The Times’ attempt to create a new digital experience for mobile news consumers – an app that went beyond regurgitating stories in The Time’s print edition. According…
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