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March 13, 2015

The Toronto Star’s Paywall Comes Tumbling Down April 1

Leave a Comment / Business Strategy, News, Subscription Apps /

Last fall we reported that the Toronto Star, Canada’s largest newspaper, was planning to tear down its paywall. Instead of relying on subscriptions as a sustainable revenue stream, the Toronto Star will rely on digital advertising on its enhanced, interactive tablet edition, which is free to users. Late last week the Toronto Star announced that its paywall would finally come tumbling down on April 1. On that date, all content on the Toronto Star’s website, TheStar.com,…

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Subscription Headlines Round-Up

Leave a Comment / Business Services, Industry Announcements, News, Payment Processing, Subscription Apps /

There is never a dull moment in the subscription industry, and this week is no exception, including news about everything from paywalls and perfume to coffee and the cloud. Here are some of this week’s highlights: The Guardian Reports on its Membership Program, Six Months In The Guardian Cloud Subscription Software Player Zuora Lands $115 Million Re/code 4 in 10 TV Households Also Subscribe to Netflix, Amazon or Hulu CNN Money Adobe Debuts Next Generation of Programmatic Marketing Tools Subscription Content LinkedIn Makes 4…

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