The New York Times Abandons Opinion App Subscriptions

In a surprise October 1st announcement, the New York Times told employees that they are planning to cut 100 newsroom jobs. A major reason cited for this cutback is the failure of NYT Opinion, a digital content app launched with much fanfare just this past June. So what went wrong in such a short amount of time? For starters, the price was too high. A monthly subscription cost $6, while the digital subscription price for access…

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