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February 13, 2014

How To Present Client Logos on Landing Pages to Boost Conversion Rates

Leave a Comment / News, Subscriber Acquisition /

By Minal Bopaiah Once you’ve got the basics of landing page and paywall design down, it’s a good idea to test a few additional ideas to boost your conversion rate. One of the ideas proven to increase click-throughs and subscription sales rates, especially for B2B sites, is to have the logos of name-brand clients on your landing page. But there’s an art to this sort of endorsement. Given the variety of color and design aesthetic of most company logos,…

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8 Landing Page Tactics to Boost Subscription Sales

Leave a Comment / News, On-Demand Webinars, SaaS and Cloud Services, Subscriber Acquisition, Subscriber Only /

Looking for some new ways to boost your subscription sales? Let’s re-examine your landing page, then! In this 30-minute video, Insider Editor Minal Bopaiah will go over the basics of landing page design and then present eight different landing page additions that can boost your conversion rate. Plus, the presentation and downloadable slides are full of examples and screenshots from real-life subscription sites, including The Times,Netflix, Lynda.com, Mixergy.com, PitchBook, Clutter Diet, Safety Smart and other B2B and B2C sites!

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