How Subscription Sites Can Get Account Updater Even When A Payment Processor Denies Having It
One of the strongest retention tactics we recommend is to use Account Updater in your payment processing so that you can automatically update expired credit cards. However, one of the most frequent complaints we hear from readers is that a vendor known to carry the Account Updater enhancement completely denies having it — or even sometimes knowing what it is. Subscription Site Insider decided to get to the bottom of this. For those of you who aren’t familiar…