July 12, 2012

Digital technology, doomsday prophecies, and hyperbole seem to go hand-in-hand, especially on slow news days. While it’s unlikely the Internet will ever fail completely, the recent DNSChanger malware attack is a good opportunity to review your subscription or membership site’s emergency preparedness. After all, crashing is bad for for free sites, but it can be exponentially more damaging for paid sites, leading to cancellations and lost revenue. If you have a temporary outage due to malware,…