How to Design a Navigation Bar That Converts Visitors to Paying Subscribers

Most of us assume our navigation bars on our paid content sites should simply list editorial departments or types of content. But WritersMarket.com took a different approach. As you can see below, the site poses a question at the top of the nav bar — What Would You Like to Accomplish? It then divides its content by solution. This is a super smart way to not only engage visitors, but get them to see how your…

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