Two Lessons for Subscription Companies from Re/code Sale

Last week Vox Media acquired Re/code, an 18-month-old tech publication founded by Kara Swisher and Walt Mossberg, former writers for the Wall Street Journal.
Last week Vox Media acquired Re/code, an 18-month-old tech publication founded by Kara Swisher and Walt Mossberg, former writers for the Wall Street Journal. The deal was an all-stock transaction worth between $15 and $20 million, according to Business Insider. While some critics are quick to dub Re/code a failure much like Gigom, Swisher doesn't see it that way. "I think we did a great job with the journalism and the brand, but you have to…...

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