Twitter Cuts Off Service to LinkedIn, Will It Affect Your Site Traffic?

This just in: Twitter has cut off tweets on its site from LinkedIn, ending the two year partnership between the two social networking sites,

This just in: Twitter has cut off tweets on its site from LinkedIn, ending the two year partnership between the two social networking sites, reports CBSNews.com.What does this mean exactly? For users, if you’ve synced your LinkedIn and Twitter accounts, posts on LinkedIn will still be cross-posted on Twitter. However, your tweets on Twitter will no longer be published on LinkedIn.For subscription and membership sites, this means that you may see lower ratios of site traffic from one or both networking platforms, depending on how people who post your content have configured their accounts.Our sister site, Subscription Site Insider, has an informative report on how paid content sites, particularly B2B sites, can get their content on LinkedIn Today. One of the tips mentions configuring your share button for Twitter to include the #in hashtag, which would automatically cross-post a tweet into a reader’s LinkedIn page (if they were logged in at the time). However, the end of the LinkedIn-Twitter partnership seems to have made that technologically savvy trick null and void.Twitter says this decision is meant to encourage developers to build apps on Twitter’s website, and the site promises that it’s building more tools for publishers. But clearly, today’s news will have a detrimental effects on subscription sites, at least in the near future.

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