Spotify Makes $195M from Subscriptions by Converting 8% of Users

New figures released by Spotify show that the subscription music streaming service makes 83% of its annual revenues from subscriptions — that’s a little
New figures released by Spotify show that the subscription music streaming service makes 83% of its annual revenues from subscriptions -- that's a little more than $195.6 million of a total $235.7 million. More interestingly, the site's subscriber list (2.6 million strong) is just 8% of its user base -- a whopping 32.8 million worldwide. Normally, an 8% conversion rate from registered users to paying subscribers is decent. But as Strategy Eye's Digital Media blog points…...

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