While social media isn't great for acquiring paying subscribers, it can be a great traffic driver for subscription content sites, particularly those with a freemium model. Yet to date, few subscription content sites have a formal referral tool. At one point, Facebook had an option to "suggest friends" on fan pages, but that tool was discontinued. But fortunately, and independent developer known as VTools created Smart Suggest -- an easy-to-install Facebook tool that lets current fans recommend…...
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