How One Magazine Is Skewing iPad Subscription Numbers

This year, magazines reported 10.2 million subscribers to their digital editions, according to the Alliance for Audited Media — but apparently one magazine accounts
This year, magazines reported 10.2 million subscribers to their digital editions, according to the Alliance for Audited Media -- but apparently one magazine accounts for 3 million of those subscribers. Game Informer -- a print and digital magazine that previews and reviews videogames -- is the top circulating digital edition magazine for the iPad (we assume this excludes iPad apps). But the magazine isn't actually sold independently -- it's part of a loyalty program by parent…...

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