Hearst Gains 800,000 Digital Subscribers in 2012, 266% Growth from 2011

Hearst Magazine’s president David Carey recently issued an open company-wide letter stating that it ended 2012 with 800,000 monthly digital subscribers across its iPad,
Hearst Magazine's president David Carey recently issued an open company-wide letter stating that it ended 2012 with 800,000 monthly digital subscribers across its iPad, Nooks, Kindle Fires and Android devices. That's a 266% increase since 2011, when the company had only 300,000 digital subscribers. Most interestingly, 80% of digital subscribers were new to the company's files, indicating that digital subscriptions are able to capture an audience not interested or served by print. And while there was…...

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