Flexible Paywall Lets Readers ‘Pay’ With Loyalty or By Watching Ads

Those of us here in the subscription content industry are more than familiar with the traditional kind of paywall, whereby some content is accessible
Those of us here in the subscription content industry are more than familiar with the traditional kind of paywall, whereby some content is accessible only to paying readers. Canadian startup SlimCut Media, however, has an idea for a new, more flexible kind of subscription arrangement, and it's already signed on several publisher clients. The premise is this: Readers can still access content by purchasing a subscription package, as they do with a traditional paywall. Alternative options,…...

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