By Katherine NoyesNew subscription sites arrive practically every day in the content-publishing world, and we here at Subscription Site Central do our best to let you know about any compelling new features or business ideas that pop up along the way.Every once in a while, though, we find ourselves powerless to resist a new site, and it’s not always for some shockingly disruptive twist in its business proposition. Case in point? CalendarTree, a new venture cofounded by none other than Dilbert creator Scott Adams with the aim of ending “the frustration of manually typing long schedules into your calendar.”

Launched last week, CalendarTree targets the extensive calendar upkeep that can be needed to stay on top of scheduling team sports, business events, church functions and more. Adams and co-founder Quin Harker came up with the idea as a result of their frustration with the scheduling chaos of family life — particularly when it came to their kids’ sports schedules. The duo teamed with BlueChilli, a venture technology company out of Australia, and the result is CalendarTree, which is now in beta. Using the software, group organizers can create a schedule and share a link with members via email, Facebook, Twitter or LinkedIn; when those members click the link, CalendarTree prompts for the calendar type — it supports Google Calendar, Outlook Calendar and Apple Calendar — and adds the entire schedule to their personal calendar. No sign-ups are required to add a schedule.CalendarTree is free for up to 50 calendar connections, which means 50 people can share one calendar. Larger organizations are being targeted for annual subscriptions, ranging from $20 per year for up to 100 connections to $100 annually as an enterprise service with unlimited connections.This isn’t the first subscription service for scheduling; TeamSnap spoke at Subscription Summit 2013 about their mobile app and the pros and cons of dealing with Apple. Hopefully, Calendar Tree won’t run into the same problems.