Thousands File Complaints against Kate Hudson’s Fabletics: 8 Lessons for Subscription Companies
If you’re a fitness enthusiast or like to shop online, you’ve probably seen Fabletics’ colorful ads. Fabletics, a fitness wear company owned by actress Kate Hudson, offers customers 50% off their first fitness outfit with free shipping. The site promises easy returns, exchanges and no obligation. Except those promises don’t ring true. According to thousands of complaints filed by consumers with the Better Business Bureau, the New Member VIP Exclusive is actually a subscription service, says…
