Verizon and AOL: A $4.4 Billion Marriage

Last week Verizon bought AOL for $4.4 billion. Why would a telecom company buy an aging Internet publisher and subscription service? To gain a competitive edge in mobile, advertising, content and over-the-top (OTT) video. A marriage made in mobile heaven. In a press release about the purchase, Verizon says it is taking a “significant step in building digital and video platforms to drive future growth,” and the acquisition will help drive Verizon’s LTE wireless video and…

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