World of Warcraft Loses 800K Subscribers in 3 Months – Could the Same Happen to Your Site?

World of Warcraft, the massive multiplayer online game, lost 800,000 paying subscribers between April and June of this year, according to financials released by the game’s parent company Activision Blizzard. That drops the site’s total number of paying subscribers to 6.8 million, down from the 7.8 million it had on March 31. That’s definitely a precipitous drop, but Activision Blizzard says the downturn is seasonal; it had experienced a similar drop last year ahead of it release of…

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