More Consumer Publications See Profits in Online B2B Space
A few years ago, Subscription Site Insider published a Case Study on the Christian Science Monitor after they decided to ditch their daily paper for a weekly magazine and premium email newsletter. The decision boosted circulation by 60%. But like any Web-savvy publication, The Monitor didn’t stop innovating there. Today, the historically consumer publication has branched into B2B publishing, leveraging its roster of exceptional foreign correspondents to produce risk analysis and deep-dive reports on international settings…
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