March 28, 2012

There’s been some buzz lately about whether “comments” sections can be saved, with many publishers considering eradicating the whole feature.But before you consider giving your comments section the axe, you may want to look at your referral traffic numbers. In this week’s How-to on our sister site, Subscription Site Insider, we explain how “comments” sections allow users to cross-post their comments to social media feeds, which then increases the amount of referral traffic they get.For…