Audience & Demand Generation

Industry News

ClassPass Raises $285 Million to Expand International Presence
ClassPass Raises $285 Million to Expand International Presence
Dana E. NeutsJanuary 16, 2020
McClatchy Launches Political Subscription Product ‘Impact2020’
McClatchy Launches Political Subscription Product ‘Impact2020’
Dana E. NeutsJanuary 15, 2020
SiriusXM Hits Record-High 34.9 Million Subscribers in 2019
SiriusXM Hits Record-High 34.9 Million Subscribers in 2019
Dana E. NeutsJanuary 10, 2020
Weekly Subscription News: Data Privacy, PR Makeovers and Paying Users
Weekly Subscription News: Data Privacy, PR Makeovers and Paying Users
Dana E. NeutsJanuary 4, 2020
Comcast May Buy Ad-Supported Streaming Service Xumo in the New Year
Comcast May Buy Ad-Supported Streaming Service Xumo in the New Year
Dana E. NeutsJanuary 2, 2020
PlayOn Sports Raises $25M to Grow Streaming of High School Sports
PlayOn Sports Raises $25M to Grow Streaming of High School Sports
Dana E. NeutsDecember 30, 2019
FTC Sends More Than 2,200 Refund Checks to UrthBox Customers
FTC Sends More Than 2,200 Refund Checks to UrthBox Customers
Dana E. NeutsDecember 27, 2019
Sling TV Raises Monthly Subscription Price to $30 a Month
Sling TV Raises Monthly Subscription Price to $30 a Month
Dana E. NeutsDecember 24, 2019
YouTube Channel ‘New Sky Kids’ Launches Streaming Subscription Service
YouTube Channel ‘New Sky Kids’ Launches Streaming Subscription Service
Dana E. NeutsDecember 23, 2019
Weekly Subscription News: Apps, Pricing and Going All In
Weekly Subscription News: Apps, Pricing and Going All In
Dana E. NeutsDecember 21, 2019
Comcast to Start Offering Cheaper TV Packages Starting at $10 in 2020
Comcast to Start Offering Cheaper TV Packages Starting at $10 in 2020
Dana E. NeutsDecember 20, 2019
WWE Network Adds Free Tier to Streaming Service
WWE Network Adds Free Tier to Streaming Service
Dana E. NeutsDecember 17, 2019
CrowdStrike Nearly Doubles Subscription Revenue and ARR in Q3 FY2020
CrowdStrike Nearly Doubles Subscription Revenue and ARR in Q3 FY2020
Dana E. NeutsDecember 13, 2019
EagleRider Expands Its Motorcycle Membership with Two New Options
EagleRider Expands Its Motorcycle Membership with Two New Options
Dana E. NeutsDecember 12, 2019
Dollar Fine Art Hopes to Make Buying Art Easy and Affordable
Dollar Fine Art Hopes to Make Buying Art Easy and Affordable
Dana E. NeutsDecember 11, 2019
Amazon Blames Delivery Delays on High Demand and Winter Weather
Amazon Blames Delivery Delays on High Demand and Winter Weather
Dana E. NeutsDecember 10, 2019
Weekly Subscription News: Pricing, Peacock and Peloton
Weekly Subscription News: Pricing, Peacock and Peloton
Dana E. NeutsDecember 7, 2019
The Information Launches a New Top 10 Tech News App for $30 a Year
The Information Launches a New Top 10 Tech News App for $30 a Year
Dana E. NeutsDecember 6, 2019
Amazon Tops Company Record with Cyber Monday 2019
Amazon Tops Company Record with Cyber Monday 2019
Dana E. NeutsDecember 4, 2019
Fisker to Launch All-Electric Luxury SUV Subscription for $379
Fisker to Launch All-Electric Luxury SUV Subscription for $379
Dana E. NeutsDecember 3, 2019
‘Salt Lick’ Launches Subscription Service for BBQ Meats and Merch
‘Salt Lick’ Launches Subscription Service for BBQ Meats and Merch
Dana E. NeutsDecember 2, 2019
Toronto Star to Shutter Five StarMetro Commuter Newspapers in December
Toronto Star to Shutter Five StarMetro Commuter Newspapers in December
Dana E. NeutsNovember 22, 2019
Amazon Kicks Off a Week of Black Friday Deals on November 22
Amazon Kicks Off a Week of Black Friday Deals on November 22
Dana E. NeutsNovember 20, 2019
Netflix and Nickelodeon Agree to Multi-Year Deal for Kids’ Shows
Netflix and Nickelodeon Agree to Multi-Year Deal for Kids’ Shows
Dana E. NeutsNovember 18, 2019
Spotify Launches ‘Spotify Kids’ to Reach a New Generation of Listeners
Spotify Launches ‘Spotify Kids’ to Reach a New Generation of Listeners
Dana E. NeutsNovember 7, 2019
Lyft Launches New Membership Program ‘Lyft Pink’ for Frequent Users
Lyft Launches New Membership Program ‘Lyft Pink’ for Frequent Users
Dana E. NeutsNovember 6, 2019
Day Two at Subscription Show 2019: A Deep Dive into Data
Day Two at Subscription Show 2019: A Deep Dive into Data
Michael Moran AlterioNovember 6, 2019
Subscription Kids’ Book Club Literati Raises $12 Million in Funding
Subscription Kids’ Book Club Literati Raises $12 Million in Funding
Dana E. NeutsNovember 5, 2019
Subscription Show Launches with a Wide Array of Industry Expertise
Subscription Show Launches with a Wide Array of Industry Expertise
Michael Moran AlterioNovember 5, 2019
Amazon Creates a Built-for-Kids Kindle Reading Experience
Amazon Creates a Built-for-Kids Kindle Reading Experience
Dana E. NeutsOctober 25, 2019
AMC Theatres Launches On-Demand Digital Movie Service for the Home
AMC Theatres Launches On-Demand Digital Movie Service for the Home
Dana E. NeutsOctober 23, 2019
Harry Potter Fans Can Pre-Order Wizarding World Gold Now
Harry Potter Fans Can Pre-Order Wizarding World Gold Now
Dana E. NeutsOctober 22, 2019
Netflix Reports Revenue of $5.2 Billion, Up 31 Percent From Last Year
Netflix Reports Revenue of $5.2 Billion, Up 31 Percent From Last Year
Dana E. NeutsOctober 17, 2019
Google Announces Whole-Home Subscriptions for Nest Aware
Google Announces Whole-Home Subscriptions for Nest Aware
Dana E. NeutsOctober 16, 2019
Mercato Launches Free Same-Day Grocery Delivery from Local Grocers
Mercato Launches Free Same-Day Grocery Delivery from Local Grocers
Dana E. NeutsOctober 14, 2019
Discovery Dishes Up ‘Food Network Kitchen’ Streaming Service
Discovery Dishes Up ‘Food Network Kitchen’ Streaming Service
Dana E. NeutsOctober 3, 2019
Beauty Box Brand IPSY Hits $500 Million Milestone
Beauty Box Brand IPSY Hits $500 Million Milestone
Dana E. NeutsOctober 2, 2019
Weekly Subscription News: Luminary, Launches and Free Loot
Weekly Subscription News: Luminary, Launches and Free Loot
Dana E. NeutsSeptember 28, 2019
FTC Sues Match.com for Alleged Deceptive and Unfair Business Practices
FTC Sues Match.com for Alleged Deceptive and Unfair Business Practices
Dana E. NeutsSeptember 26, 2019
Pocket Casts Launches a Freemium Model and Subscription Service
Pocket Casts Launches a Freemium Model and Subscription Service
Dana E. NeutsSeptember 23, 2019
Amazon Adds High Quality Audio Streaming Tier to Amazon Music
Amazon Adds High Quality Audio Streaming Tier to Amazon Music
Dana E. NeutsSeptember 20, 2019
WWE Network Completes Major Overhaul to Upgrade Streaming Service
WWE Network Completes Major Overhaul to Upgrade Streaming Service
Dana E. NeutsSeptember 13, 2019
The Atlantic Revamps Its Subscription Model with Metered Paywall
The Atlantic Revamps Its Subscription Model with Metered Paywall
Dana E. NeutsSeptember 12, 2019
Mesh Network Provider Eero Launches New ‘Secure’ Subscription
Mesh Network Provider Eero Launches New ‘Secure’ Subscription
Dana E. NeutsAugust 29, 2019
MoviePass Security Breach Exposed Customer Data and Credit Card Info
MoviePass Security Breach Exposed Customer Data and Credit Card Info
Dana E. NeutsAugust 26, 2019
CBS Reports Strong Q2 and Merger with Viacom
CBS Reports Strong Q2 and Merger with Viacom
Dana E. NeutsAugust 15, 2019
The New York Times Adds 197K New Digital-Only Subscribers in Q2
The New York Times Adds 197K New Digital-Only Subscribers in Q2
Dana E. NeutsAugust 13, 2019
Maven Buys Jim Cramer’s TheStreet for $16.5 Million Cash
Maven Buys Jim Cramer’s TheStreet for $16.5 Million Cash
Dana E. NeutsAugust 12, 2019
WWE Reports Mixed Results for Second Quarter of 2019
WWE Reports Mixed Results for Second Quarter of 2019
Dana E. NeutsJuly 31, 2019
Digital Sports Site The Athletic Surpasses 500,000 Subscribers
Digital Sports Site The Athletic Surpasses 500,000 Subscribers
Dana E. NeutsJuly 30, 2019
Prime Day 2019 Was the Largest Shopping Event in Amazon History
Prime Day 2019 Was the Largest Shopping Event in Amazon History
Dana E. NeutsJuly 19, 2019
Amazon Prime Day 2019 to Feature More Than 1 Million Deals Worldwide
Amazon Prime Day 2019 to Feature More Than 1 Million Deals Worldwide
Dana E. NeutsJuly 2, 2019
Weekly Subscription News: Contracts, Cryptocurrency and Content
Weekly Subscription News: Contracts, Cryptocurrency and Content
Dana E. NeutsJune 22, 2019
Axel Springer to Merge Insider Inc. and eMarketer Inc. Next Year
Axel Springer to Merge Insider Inc. and eMarketer Inc. Next Year
Dana E. NeutsJune 18, 2019
Walmart to Offer Delivery Unlimited Grocery Subscription for $98 a Year
Walmart to Offer Delivery Unlimited Grocery Subscription for $98 a Year
Dana E. NeutsJune 17, 2019
Google’s Stadia Cloud-Based Gaming Service Available for Pre-Order Now
Google’s Stadia Cloud-Based Gaming Service Available for Pre-Order Now
Dana E. NeutsJune 13, 2019
Netflix Buys StoryBots for Kids’ Educational Programming
Netflix Buys StoryBots for Kids’ Educational Programming
Dana E. NeutsMay 15, 2019
Brightback Raises $11 Million to Fund Subscription Retention Software
Brightback Raises $11 Million to Fund Subscription Retention Software
Dana E. NeutsApril 25, 2019
Luminary Launches Podcast App Using Freemium Model
Luminary Launches Podcast App Using Freemium Model
Dana E. NeutsApril 24, 2019
SiriusXM Now Offers Over 300 Channels Outside the Car for $8 a Month
SiriusXM Now Offers Over 300 Channels Outside the Car for $8 a Month
Dana E. NeutsApril 22, 2019
Tabloid National Enquirer Is For Sale - Is It a Bargain or a Bad Idea?
Tabloid National Enquirer Is For Sale - Is It a Bargain or a Bad Idea?
Dana E. NeutsApril 18, 2019
Ridesharing Company Uber Files for IPO
Ridesharing Company Uber Files for IPO
Dana E. NeutsApril 16, 2019
Scribd Launches Exclusive Content from Bestselling Authors
Scribd Launches Exclusive Content from Bestselling Authors
Dana E. NeutsApril 4, 2019
Disney Completes $71 Billion Acquisition of 21st Century Fox
Disney Completes $71 Billion Acquisition of 21st Century Fox
Dana E. NeutsMarch 28, 2019
Burger King Launches $5 a Month BK Café Coffee Subscription
Burger King Launches $5 a Month BK Café Coffee Subscription
Dana E. NeutsMarch 18, 2019
Weekly Subscription News: AMI, Acquisitions and Android Developers
Weekly Subscription News: AMI, Acquisitions and Android Developers
Dana E. NeutsMarch 16, 2019
Cinemark Announces Record Q4 Revenue and 560K Movie Club Members
Cinemark Announces Record Q4 Revenue and 560K Movie Club Members
Dana E. NeutsFebruary 27, 2019
HubSpot Subscription Revenue Grows 35 Percent to $136.8 Million in Q4
HubSpot Subscription Revenue Grows 35 Percent to $136.8 Million in Q4
Dana E. NeutsFebruary 22, 2019
Hulu Lowers Subscription Rates after Netflix Raises Theirs
Hulu Lowers Subscription Rates after Netflix Raises Theirs
Dana E. NeutsJanuary 29, 2019
BuzzFeed Cuts 43 Journalists as Part of 15 Percent Workforce Reduction
BuzzFeed Cuts 43 Journalists as Part of 15 Percent Workforce Reduction
Dana E. NeutsJanuary 28, 2019
Weekly Subscription News: Sinclair, Sony and Streaming
Weekly Subscription News: Sinclair, Sony and Streaming
Dana E. NeutsJanuary 26, 2019
Viacom to Buy Ad-Supported Streaming Service Pluto TV for $340 Million
Viacom to Buy Ad-Supported Streaming Service Pluto TV for $340 Million
Dana E. NeutsJanuary 25, 2019
Wine-by-the-glass Subscription Company Vinebox Raises $5.9 Million
Wine-by-the-glass Subscription Company Vinebox Raises $5.9 Million
Dana E. NeutsJanuary 22, 2019
Weekly Subscription News: Amazon, Ad Blockers and Arby’s
Weekly Subscription News: Amazon, Ad Blockers and Arby’s
Dana E. NeutsJanuary 19, 2019
Postmates Raises $100 Million Investment As It Plans Its IPO
Postmates Raises $100 Million Investment As It Plans Its IPO
Dana E. NeutsJanuary 18, 2019
IMDb Launches Free Streaming Video Channel for Movies and TV
IMDb Launches Free Streaming Video Channel for Movies and TV
Dana E. NeutsJanuary 14, 2019
Vive to Offer Unlimited VR Games with Viveport Infinity Subscription
Vive to Offer Unlimited VR Games with Viveport Infinity Subscription
Dana E. NeutsJanuary 11, 2019
SiriusXM Paid Subscriber Base Hits Record High of Nearly 34 Million
SiriusXM Paid Subscriber Base Hits Record High of Nearly 34 Million
Dana E. NeutsJanuary 10, 2019
AMC Theatres’ Movie Subscription Program Grows to 600K Members
AMC Theatres’ Movie Subscription Program Grows to 600K Members
Dana E. NeutsDecember 31, 2018
The New York Times Shares Impressive Numbers as It Looks Back at 2018
The New York Times Shares Impressive Numbers as It Looks Back at 2018
Dana E. NeutsDecember 20, 2018
Apple’s Relaunch of Texture Magazine App Could Come Next Spring
Apple’s Relaunch of Texture Magazine App Could Come Next Spring
Dana E. NeutsDecember 18, 2018
Shopify Merchants Made Over $1.5 Billion in Sales Thanksgiving Weekend
Shopify Merchants Made Over $1.5 Billion in Sales Thanksgiving Weekend
Dana E. NeutsNovember 30, 2018
Fox News Launches Streaming Subscription Channel Fox Nation
Fox News Launches Streaming Subscription Channel Fox Nation
Dana E. NeutsNovember 29, 2018
The New York Times Reports Q3 Success with Subscription-First Strategy
The New York Times Reports Q3 Success with Subscription-First Strategy
Dana E. NeutsNovember 5, 2018
Weekly Subscription News: Porsche, Payments and Publishing
Weekly Subscription News: Porsche, Payments and Publishing
Dana E. NeutsOctober 20, 2018
The New York Times and Scribd Team Up to Offer Subscription Bundles
The New York Times and Scribd Team Up to Offer Subscription Bundles
Dana E. NeutsOctober 19, 2018
AMC Theatres Movie Subscription Grows to Over 400,000 Members
AMC Theatres Movie Subscription Grows to Over 400,000 Members
Dana E. NeutsOctober 12, 2018
Walgreens and Birchbox Partner to Expand Reach of Premium Beauty Brands
Walgreens and Birchbox Partner to Expand Reach of Premium Beauty Brands
Dana E. NeutsOctober 11, 2018
Sprint Offers Prime, Hulu and Tidal Subscriptions with Unlimited Premium
Sprint Offers Prime, Hulu and Tidal Subscriptions with Unlimited Premium
Dana E. NeutsSeptember 7, 2018
Nickelodeon Launches SVOD Service 'Nicksplat' on VRV
Nickelodeon Launches SVOD Service 'Nicksplat' on VRV
Dana E. NeutsAugust 30, 2018
Match Group Attributes Revenue Increase to Subscriber Growth in Q2
Match Group Attributes Revenue Increase to Subscriber Growth in Q2
Dana E. NeutsAugust 17, 2018
Meredith Corp. Total Revenue of $788 Million for FY2018 Q2
Meredith Corp. Total Revenue of $788 Million for FY2018 Q2
Dana E. NeutsAugust 14, 2018
Washington Post Launches Twitch Channel for Must-Watch News and Events
Washington Post Launches Twitch Channel for Must-Watch News and Events
Dana E. NeutsJuly 19, 2018
Teleport Subscriptions Offer $105 Flights from LA and San Francisco
Teleport Subscriptions Offer $105 Flights from LA and San Francisco
Dana E. NeutsJune 20, 2018
EA Launches Origin Access Premier Subscription for PC Games
EA Launches Origin Access Premier Subscription for PC Games
Dana E. NeutsJune 11, 2018
YouTube to Launch New Streaming Music Service: YouTube Music
YouTube to Launch New Streaming Music Service: YouTube Music
Dana E. NeutsMay 30, 2018
Subscription Newsletter theSkimm Raises Nearly $12 Million in Series C
Subscription Newsletter theSkimm Raises Nearly $12 Million in Series C
Dana E. NeutsMay 29, 2018
Lyft Launches Rideshare Subscription for $200 a Month
Lyft Launches Rideshare Subscription for $200 a Month
Dana E. NeutsMay 22, 2018
YouTube and Hulu to Add Cheddar to Live and Streaming TV Line-Up
YouTube and Hulu to Add Cheddar to Live and Streaming TV Line-Up
Dana E. NeutsApril 23, 2018
Apple to Launch New Apple News Product as Premium Subscription
Apple to Launch New Apple News Product as Premium Subscription
Dana E. NeutsApril 20, 2018
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