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New Study Shows Retention Equals Half of Subscription Revenue Growth

The Subscription Economy Index (SEI) by Zuora grabbed headlines by demonstrating subscription industry revenue is growing four times faster than the S&P 500. While this illustrates what we already knew...
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Subscription Startup Zuora Files for IPO for $100 Million

...its Subscription Economy Index, the company’s study of long-term Zuora customers that looks at total amounts invoice for subscription products and services. From January 1, 2012 through September 30, 2017,...

How Bunny Slippers Helped SimpleK12 Build a $4 Million B2B eLearning Site

...–RhinoFish http://www.rhinofish.com/ Marketing Consultant — Anver Sulieman http://luntzsuleiman.com/aboutanver.html Sponsorships sales –Agile Marketing http://www.agilemarketing.net/ Insider Analysis SimpleK12 has such a friendly and approachable brand, it’s hard not to like them from...
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Structured Credit Investor’s Subscription Revenue Helps It Survive 2008 Crash

...SCI’s paywall that repeats the specific headline up top. The site also uses the Standout HTML tag, which indicates to Google crawlers if a story is featured prominently on a...
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Chargebee Adds Email Notifications to Subscription Management Services

...change headings and fonts, etc., and it allows companies to: Customize email signatures Important HTML Add footer notes Add social media links Praveen Francis, director of design and UX for...

Google Changing the Game for Email Marketers Yet Again

...does — exactly what form it will take. In the meantime, though, ClickMail recently offered some tips for marketers in anticipation based on how things look now:1) Your HTML code...

How ArkansasOnline Makes Millions from Paywalled Local News

...payments are processed through PayPal https://www.paypal.com/ Web development and CMS — Django https://www.djangoproject.com/ Analytics — Omniture Analytics http://www.adobe.com/solutions/digital-analytics.html Pricing and marketing consulting — Mather Associates out of Atlanta http://www.mathereconomics.com/ Subscription...
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Google AMP Set to Go Live Feb. 24

...that creates “light-weight webpages” that load as much as 85% more quickly than standard webpages. Google says AMP HTML provides for seamless, simplified publishing. Google describes its vision on its...

Popular Science Profits from iPad App, But Struggles to Get Marketing Data

...remit to Popular Science. Direct-to-publisher payment processing handled by Palm Coast Data. www.palmcoastdata.com Website payment gateway — First Data Commercial Services. www.firstdata.com/global-selector.html Subscription Fulfillment — Palm Coast Data www.palmcoastdata.com Email...
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Subscription Site Zacks Investment Research Looking for Marketing Manager

...opens, clicks, etc) Back end metrics (i.e., Test cells, campaign comparisons, market conditions, etc). Light HTML code development: Adjust marketing materials within Zack’s tuner Change source code IDs in/out of...

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