STATPACK: Online dating trends in the United States

Online dating is the ultimate subscription. If you are involved or thinking of getting involved in the business of online dating, this Subscription Inside

Source: Bigstock

Online dating is the ultimate subscription. If you are involved or thinking of getting involved in the business of online dating, this Subscription Inside STATPACK is for you.

We present the latest trends and facts about online dating in the United States, including:

  • The market outlook for online dating users and revenue,
  • Demographic profiles of online dating users,
  • A review of the most popular dating apps and online services,
  • Usage of dating apps and online services,
  • Common attitudes and beliefs regarding dating sites and apps, and
  • Revenue and customer trends for Match and Tinder.

Download this editable STATPACK for your market and product research, presentations and more.

Table of contents

1. Users

  • Digital Market Outlook: online dating users in the U.S. 2017-2023
  • Digital Market Outlook: online dating revenue in the U.S. 2017-2023
  • Dating website or app usage among U.S. online users 2019
  • Dating website or app usage among U.S. online users 2019, by gender
  • Dating website or app usage among U.S. online users 2019, by age group

2. Leading dating apps and platforms

  • Favorite online dating website or app in the United States 2018
  • Favorite online dating website or app in the United States 2018, by gender
  • Favorite online dating website or app in the United States 2018, by age group
  • Most popular online dating apps in the U.S. 2017, by audience size
  • Most popular online dating apps in the U.S. 2017, by reach
  • Most popular online dating apps in the U.S. 2017, by user engagement
  • Most popular online dating apps in the U.S. 2017, by usage sessions

3. Usage

  • U.S. online users who met a romantic partner on a dating app 2019
  • U.S. online users who met a romantic partner on a dating app 2019, by age group
  • U.S. online users who met a romantic partner on a dating app 2019, by gender
  • U.S. online users using a dating app to find a partner 2018, by gender
  • U.S. online users using a dating app to find a partner 2018, by age group
  • U.S. online users using a dating app to find a partner 2018, by ethnicity
  • Americans who are using dating apps in the U.S. in 2017
  • U.S. internet user awareness of online dating sites and apps 2017
  • U.S. online dating site or app usage 2017, by website
  • U.S. device usage for accessing online dating sites or apps 2017
  • U.S. online dating site or app usage frequency 2017
  • U.S. user reasons for using online dating sites or apps 2017
  • U.S. users who have met someone in person via online dating 2018

4. Attitudes

  • U.S. online dating website and app usage motivations 2019
  • U.S. online dating website and app usage motivations 2019, by gender
  • U.S. online dating website and app usage motivations 2019, by age group
  • U.S. user reasons for using online dating sites or apps 2017
  • U.S. user honesty in self-presentation on a dating profile 2017
  • U.S. dating website user concurrent contact count 2017
  • U.S. user familiarity with a person from a dating website or app before a date 2017
  • U.S. user spending on dating website or app memberships 2017
  • U.S. user willingness to pay premium fees for dating websites or apps 2018
  • U.S. user willingness to pay premium fees for online dating 2018, by gender
  • U.S. user willingness to pay premium fees for online dating 2018, by age
  • U.S. user willingness to pay premium fees for online dating 2018, by ethnicity
  • U.S. user experiences with dating apps or websites 2018
  • U.S. user experiences with dating apps or websites 2018, by gender
  • U.S. user experiences with dating apps or websites 2018, by age group
  • U.S. user experiences with dating apps or websites 2018, by ethnicity
  • U.S. negative experiences with online dating app or service 2018
  • U.S. negative experiences with online dating app or service 2018, by age group
  • U.S. negative experiences with online dating app or service 2018, by gender
  • U.S. user actions before meeting somebody via online dating 2019
  • U.S. user actions before meeting somebody via online dating 2019, by age
  • U.S. user actions before meeting somebody via online dating 2019, by gender

5. The Match Group

  • The Match Group: dating revenue 2012-2018
  • The Match Group: quarterly revenue 2014-2018
  • The Match Group: quarterly dating revenue 2016-2018, by region
  • The Match Group: quarterly paid member count 2014-2018
  • The Match Group: quarterly paid member count 2016-2018, by region
  • Match user ratio in the U.S. 2019, by gender
  • Match user ratio in the U.S. 2019, by frequency
  • Rate of Match user activity in the U.S. 2019

6. Tinder

  • Tinder user ratio in the U.S. 2019, by gender
  • Tinder user ratio in the U.S. 2019, by frequency
  • Rate of Tinder user activity in the U.S. 2019
  • Tinder usage reach in the United States 2018, by gender
  • Tinder usage reach in the United States 2018, by age group
  • Tinder usage reach in the United States 2018, by urbanity
  • Tinder usage reach in the United States 2018, by annual household income
  • Tinder usage frequency in the United States 2018

7. Reference

Up Next

Register Now For Email Subscription News Updates!

Search this site

You May Be Interested in:

Log In

Join Subscription Insider!

Get unlimited access to info, strategy, how-to content, trends, training webinars, and 10 years of archives on growing a profitable subscription business. We cover the unique aspects of running a subscription business including compliance, payments, marketing, retention, market strategy and even choosing the right tech.

Already a Subscription Insider member? 

Access these premium-exclusive features

Monthly
(Normally $57)

Perfect To Try A Membership!
$ 35
  •  

Annually
(Normally $395)

$16.25 Per Month, Paid Annually
$ 195
  •  
POPULAR

Team
(10 Members)

Normally Five Members
$ 997
  •  

Interested in a team license? For up to 5 team members, order here.
Need more seats? Please contact us here.