The New York Times Adds 197K New Digital-Only Subscribers in Q2
Paid digital-only subscribers are now at 3.78 million
The New York Times Company added 197,000 net new digital-only subscribers in the second quarter, a positive step toward its goal of 10 million total subscribers by 2025. The company has 4.7 million total subscribers as of the end of Q2. The company now has 3.78 million paid digital-only subscribers, a 30.7% increase year-over-year. Of the 197,000 new additions, 131,000 came from digital news, and the balance came from NYT Cooking and Crossword.
Subscription Insider now embargoes NEWS and FEATURE articles 14 days after they are published.
All registered site users can enjoy access to our full archive of news and feature content by logging in.
Remember — Subscription Insider membership includes access to all embargoed content.
Subscription Insider has upgraded to a new technology platform and our login process has changed:
FOR FREE EMBARGOED ACCESS:
- Newsletter Subscribers (Free): Please log in using the email you used to signup for our Newsletter. The first time you log in, you will need to reset your password.
- Registered Site Users: Please use the email and password you used when you registered for free site access for Subscription Insider.