New York Times New Design Not Optimized for Conversions, Includes $5 Trial
The New York Times launched a new site design today that's truly beautiful, but may lead to mixed results when it comes to increasing conversion rates and subscription revenues. That's mainly because the new site seems optimized for skimming articles, which means more users will hit that 10 article meter limit. But the paywall overlay leaves much to be desired in terms of best practices. First, the new site has an amply amount of white space, which makes…
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