Five on Friday: Publishing, Streaming, Tweeting and Unicorns

Featuring Comcast, Xumo, Salesforce and Vlocity

Happy Leap Year, everyone! While it isn't like a three-day weekend, it only comes around once every four years and is an extra day in February. We'll spend it planning next week's subscription news content and upcoming webinars and events. In the meantime, here's what's happening this week. Comcast agrees to buy ad-supported streaming service, Xumo, and Salesforce acquires unicorn Vlocity. A new RII study shows music subscription revenue is increasing, Social Media Today offers tweeting tips to maximize your subscription company's exposure, and What's New in Publishing shares digital subscription trends for publishers.
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