Essentials For Scaling Your Subscription Business: Preparing Your Operations For Financial Growth

Only 1% of start-ups effectively grow into a medium- or large-sized business. If your company is not prepared to scale from start-up to beyond,

Only 1% of start-ups effectively grow into a medium- or large-sized business. If your company is not prepared to scale from start-up to beyond, your business will not achieve its true potential.

In this on-demand video, Kathy Greenler Sexton, CEO of Subscription Insider and Raj Sabhlok, President of Zoho discuss key issues, trends and tactics for successfully scaling your subscription business.

With 45+ million users and over two decades of experience in the SaaS industry, Zoho has understood the intricacies and hurdles to overcome when scaling a subscription business. In addition to bringing his expertise as President of Zoho Corp, Raj will also share his knowledge on being a part of businesses that have scaled successfully.

Kathy and Raj will discuss what subscription and recurring-revenue based businesses need to understand in order to set themselves up operationally for successful financial growth, including:

Business trends impacting recurring revenue businesses today.
The importance of digital transformation and customer experience.
The subscription economy, what it offers and why there is an inclination towards it.
Essentials for scaling your business operationally.
Tools to manage your subscription business
Operational areas to stay on top of when scaling your business.

Filed in Auto-renew Subscription, Business Strategy, Customer Service, FInance, Invoiced Subscription, News, On-Demand Webinars, Payment Processing, Paywall, Product Development, Subscriber Acquisition, Subscriber Only, Subscriber Retention

Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!