Cat and dog lovers have a new magazine for pet care tips, information, resources and information - Paw Print magazine.
Less than two months after Meredith Corporation's (NYSE: MDP) acquisition of Time Inc. closed, Meredith announced an aggressive plan to integrate Time Inc. into its portfolio of media brands. The company is focused on four major initiatives: review media assets and sell off those not essential to Meredith's core business, improve advertising and circulation of Time Inc. properties, grow revenue and increase profits, and consolidate operations to save between $400 million and $500 million in the first two years.
In part three of Organic Search for Publishers, Kevin Novak continues this theme but specifically educates members on keywords and why they are important. As Kevin explains, smart editorial organizations understand how their users are finding them through longer and longer search queries and leveraging this information to create more traction with their SEO efforts and other marketing programs.
Cord cutters pining away for Fox News will soon have the opportunity to watch the news channel and on-air personalities like Sean Hannity, Chris Wallace and Mark Fuhrman (yes, that Mark Fuhrman) without a cable subscription. The Fox News Channel is launching Fox Nation, a stand-alone streaming subscription service for superfans who crave more Fox News, reports The New York Times. Fox has not revealed the cost of the stand-alone streaming subscription service yet.
Understand how your organization can adopt new effective retention strategies and tactics. Determine what’s next for your subscription business and how you succeed during COVID-19 and after. Listen to the fireside chat with Michael Daley, Global VP Solution Evangelist at Vindicia, and Rajeev Raman, CEO of Redfast.
The DOJ prepares to sue Google, Microsoft launches a personalized news service, and Hulu to raise prices.
We bravely waded through the presidential campaign chaos to bring you this week's subscription news headlines, including an IBM acquisition, Facebook video metrics, Apple Pay, CRM solutions, publishing platforms and ad blocking. We also have news featuring Alaska Dispatch, KidPass, Conde Nast, Civil Comments and MoviePass.
Looking to revamp your site and improve conversions? Watch as Justin Rondeau, Editor of WhichTestWon, and Insider Editor Minal Bopaiah critique seven subscription websites. You'll learn conversion page design tricks, copywriting tips and general best practices, all of which can help you sell more online subscriptions and increase revenues!
Time Inc. (NYSE: TIME) is the latest publisher to add paid membership programs to its offerings in the hopes of generating additional revenue. On September 27, the company announced the launch of People Perks, a membership program for People magazine readers, for $60 a year or $5.99 a month after a 30-day free trial. Members who pay annually also receive a free welcome kit, and all members receive exclusive discounts on entertainment, style, food, beauty, pets, home and shopping products and access to unique celebrity and red carpet experiences.
Baltimore Ravens launch wine club, Washington Post debuts Zeus Prime, and FTC urged to pass privacy rules.