In this week's subscription news, The Atlantic scrambles to keep readers on its website, Adblock Plus attacks IAB, and Uber wants its app to become a content marketplace during rides. Also, this week, we're reading about Washington Post's licensing of its CMS, Arc, DC Comics' deal with Amazon Prime, and how a hotel subscription can let you live almost anywhere!
President-Elect Donald Trump's attacks against specific media organizations seem to be having the opposite of his intended effect. Rather than proving they are as unpopular as Trump claims, magazines like Vanity Fair are seeing big increases in new subscribers. In fact, within 24 hours of a Donald Trump (@realDonaldTrump) tweet that Vanity Fair magazine was 'way down, big trouble, dead!' the magazine added 13,000 new subscribers, the highest number of subscriptions sold in a single day at publisher Conde Nast, reports Poynter.
Last week Vitamin Packs announced the launch of its personalized vitamin subscription service. Using a proprietary algorithm called Sage, the company customizes daily Vitamin Packs using subscriber input about their body, lifestyle and nutrition habits, health goals and current medications, aligning science, data and technology to provide a personalized solution to health-conscious consumers. The Sage algorithm considers more than 650 potential medical interactions to recommend supplements for individual subscribers.
Scroll tests limited partnership with McClatchy, Walmart adds free shipping to subscription program & Hartford Courant to shut down newsroom.
Bloomberg News is laying off 90 staff, primarily in editorial positions, to improve processes and accountability and to elevate editing.
Yesterday Amazon-owned Audible announced the launch of Channels, a short-form audio subscription service that will bring news, entertainment and original programming to the world of audio content. The new service will be free to Audible subscribers, but it will also be available as a standalone subscription for $4.95 a month. Is there a need for short-form audio content, or will this experiment be a bust?
The only thing stronger than WWE's host of celebrity wrestlers is its rock-solid financials, as evidenced by WWE's fourth quarter and full-year 2017 financials, released last week. Among the highlights for the fourth quarter for WWE (NYSE: WWE) was record revenue of $211.6 million, an increase of 9 percent over the fourth quarter of 2016. The company reported net income of $4.8 million, or $0.06 per share, compared to $8.0 million, or $0.10 per share, for the same period last year.
Readers love our trends reports! And why not, they are thoughtful, detailed, and chock full of information on market trends, analysis and more. Here are 11 of our most-read Trend Reports from 2018.
Happy Anniversary to me! That's what Jann Wenner will be saying when he sells his majority stake in Rolling Stone magazine to one of three bidders. In September, Wenner announced he would sell his remaining 51 percent ownership in the 50-year-old, biweekly magazine to the highest bidder. According to Recode' Peter Kafka, three bidders remain, vying to take over the iconic magazine: Jay Penske of Penske Media Corporation who publishes Variety and Women's Wear Daily, Bryan Goldberg, co-founder of the Bleacher Reporter and publisher of Bustle, and music executive Irving Azoff.
Gannett will outsource 485 back office jobs to India next year. Affected employees will be notified by January 15 and can stop on til April.