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Product Development

The subscription products we develop and build are our reason for being.  We build them to offer subscribers and members something they need or want, that we love to provide.  But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.

Here are some of our most popular & evergreen content focused on Subscription Product Development:

Interested in on-demand training? Check out:

  • Subscription Fundamentals: RETENTION, with Robert Skrob.Learn the essentials and tactics of retention, including teaching you how to develop a membership growth plan, optimize your member’s journey, deliver what your subscriber truly wants, and a primer on how to track and measure it all for maximum profitability!
  • Subscription Fundamentals: PAYMENTSwith Melanie Stout. Learn about involuntary churn and the essentials of how recurring payments work, starting with basics and work through to sophisticated topics such as chargeback handling and KPI monitoring.
  • Subscription Show 2020 On-Demand with 77 sessions dedicated to the latest subscription economy trends and intel to help you grow your business.

Check out all of our Subscription Product Development information below – both news and subscriber-only – organized by date:

Five on Friday: Hip Hop, Book Clubs and Black Friday Deals

Five on Friday: Hip Hop, Book Clubs and Black Friday Deals

Netflix launches Book Club, Spotify opens waitlist for the "car thing," Walmart announces early Black Friday deals.
GO Launches Car Subscription Service, Raises $41M in Seed Funding

Car Subscription Service GO Launches, Raises $41M in Seed Round

Car subscription service GO launches in four states and announces $41M in seed funding round.
Netflix adds 4.4 million new members in Q3 2021.

Netflix Adds 4.4 Million New Members in Third Quarter

Netflix adds 4.4 million new members in Q3 2021, more than double the number of new members in Q2 2021.
LinkedIn to Shutter Professional Networking Platforrn in China

LinkedIn to Shutter Professional Networking Platform in China

Later this year, LinkedIn will shutter its professional networking platform in China and replace it with a standalone InJobs app.
Weekly Subscription News: Raising Money, Ransomware and Rivals

Weekly Subscription News: Leaks, Heat and Hurricanes

Fox Weather to launch Oct. 25; Pixel Pass to be answer to Apple One; Quartz bets on newsletters to drive reader revenue.
Patreon subsidiary Memberful Launches Paid Newsletter Feature

Patreon Subsidiary Memberful Adds Paid Newsletters to Membership Platform

Patreon Subsidiary Memberful adds a paid newsletter feature to its membership platform.
Scroll Will Shut Down in 30 Days and Be Absorbed by Twitter Blue

Scroll Will Shut Down in 30 Days and Be Absorbed by Twitter Blue

Scroll, an ad-free, streamlined reading service, will shut down in about 30 days and will be absorbed by Twitter Blue.
Five on Friday Oct 8 2021

Five on Friday: Direct-to-Consumer, Coffee and Crypto

Caribou Coffee launches coffee subscription program, YouTube TV and NBCUniversal reach temporary deal, and AMC Theatres expands the cryptocurrency it will accept.
Ongo launches platform for health and wellness creators.

Ongo Launches New Platform for Health and Wellness Creators

Ongo launches a new platform for health and wellness creators, following a $3.5M seed funding round.
Amazon to Launch Alexa Together Elder Subscription Service

Amazon to Launch Alexa Together Elder Subscription Service

Amazon will launch Alexa Together, an elder subscription service to help older adults remain independent.

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