The FTC has acknowledged that food delivery services can be a convenience for people with busy lives and that a free trial offer can help people decide which service they want to use. But subscription service providers also need to comply with ROSCA and other state and federal laws.
Are you receiving more alerts notifying you of expiring cards? We have and frankly, its no surprise with the increase in the volume of payment cards that been reissued. Without that updated payment information, subscribers and members will not get renewed successfully. In this sample, we show you real examples of payment card update notices from three separate companies, with three very different approaches to getting their subscribers to update their payment information. Plus, a bonus, Subscription Insiders own notice!
Not all failed recurring payments can be saved with an Account Updater update. Failed payments can be for a variety of reasons from cancelled cards, cards opted-out of Account Updater services, or declined transactions due to credit limit issues. In this sample, we show three very different approaches to notifying subscribers about a declined payment and requesting updated payment information. (Plus, a bonus at the end, Subscription Insiders own notice!)
ABC Mouse Early Learning Academy is an award-winning, subscription-based site/mobile app that uses email promotions to acquire subscribers. In this Sample, we walk through their promotional email campaign and offers. Are they sending too many promotions? Are they effective? You be the judge.
You may not be a sports fan, per se, but everyone plays games, whether it's chess, checkers or Thursday nights down at the local bridge club. We took a look at three sports-themed businesses offering subscriptions to see how well (or not) they are converting visitors into subscribers.
Many subscription sites are using some lighthearted copy that borders on passive-aggression. Is this an effective tactic? What do you think?
While conducting research for our previous Subscription Box Registration Page sample, the box companies we were researching required an email address to complete the registration process. Sure enough, when we didn't end up buying anything, the companies we were researching swooped into action with emails attempting to convert us into customers. Here are three we liked for your inspiration!
The sustained popularity of subscription box services shows the efficacy of the subscription model alongside a market that surprisingly exists for boxes of niche products. Since every box company sells a unique product in their own each registration process is different -- so we took a look at how some of the most popular subscription boxes are registering their subscribers.
We received a curious few emails from an enthusiastic (but akward) salesman whose webinar event we registered for and then missed. It was so out there that we had to share. Enjoy!
Email headers are an often overlooked component of email design. Different companies and publications compose them in their own ways - we took a look in our inboxes and found some that stood out.