If you operate a subscription or membership business - regardless of subscription vertical, industry, consumer focus, or transaction volume - your revenue is impacted by payment trends and market dynamics happening right now. This on-demand online seminar will help you understand payment trends that will impact your business in 2018. it will also walk through the tactics and best-practices subscription merchants should employ to mitigate the negative impact on your profitability from these trends.
Its no secret that the Subscription business world is experiencing a meteoric uprising. Virtually every industry is manifesting its own flavor of the subscription business model. As a performance digital marketer specializing in the Subscription business space, Ursula Sellars has seen first-hand the complexities of succeeding in standing up and nurturing a lucrative subscription business. One of the trickiest aspects of ensuring you are on solid footing with your subscription business is accurately forecasting revenue. Here are Ursulas six secrets to making sure you are projecting your subscription revenue accurately.
One year after adding micropayments to their tiered revenue strategy, the Winnipeg Free Press reports success, reports J Source. Publisher Bob Cox offered an update on the project at the Newspapers Canada 2016 National Conference at the end of May. According to J Source, Cox gave the following stats for the Winnipeg Free Press at the conference...
In this week's subscription headlines, the New York Times is rumored to be expanding into Australia and Canada, U.K. news outlets are presumed to be robbed of traffic by Faceook and other platforms, and Jeff Jarvis questions whether banking on native advertising is just another false messiah. Other featured players in this week's subscription news include Google, Microsoft, Zuora, TiVo and Blendle.
In this week's subscription headlines, Netflix grows to 75 million members, The Guardian dramatically cuts costs and considers a paywall, and the Winnipeg Free Press reports its early success with its micropayment strategy. We've got those headlines and more featuring subscription news from Apple,Vimeo, The Times of London, eBay and PayPal.
Brave Software, the makers of the Brave ad-blocking browser, are testing a micropayment system designed to compensate publishers for revenue lost from blocked ads. The idea is to let readers choose which publishers they want to support with Bitcoins through Brave Payments. How does it work? Will publishers be able to recover enough revenue for this to be a viable solution to ad blocking?
Weekly Subscription News, Apr. 4, 2020: AT&T and YouTube TV offer free content, 24 Hour Fitness faces backlash, and W magazine and BuzzFeed announce cuts.
This extremely detailed subscription & membership financial model was developed as a tool for would-be subscription businesses who either are planning a new launch or an acquisition. It may also be useful for current publishers who are doing a minimum of marketing and who want to see how their cash flow might change if they ramp up marketing and/or ancillary product offers. Its purpose is educational and inspirational rather than strictly predictive . Everyone's business is slightly different, so it was impossible for us to create an easy-to-use model that would work with enormous accuracy for all. However, if you've not modelled this type of business extensively before, you'll learn a great deal from it!
Offering a subscription trial is often the most debated and discussed topic for subscription businesses. No matter how much experience your team has, the best course of action is to begin with a well-informed plan based on your answers to the questions here.
MPP Global, the UK-based company that created eSuite, an e-commerce digital monetization platform for publishing and media, TV and entertainment, sports and retail, has raised $15 million (£12m) in a Series B funding round from Albion Ventures and Grafton Capital. MPP Global has worked with media organizations including the Winnipeg Free Press, News UK, Daily Mail Group, and L 'Equipe. Most recently, MPP Global worked with McClatchy as the company makes its shift to becoming a digital-first publisher.