Subscription Insider announced today the Advisory Board for its new industry conference, Subscription Show 2019. Subscription Show 2019, an industry conference focused on the business of subscriptions, will be hosted at the Seaport World Trade Center in Boston, MA, Nov. 4-6, 2019.
Who doesnt love a good training session? Our on-demand webinars are the go-to resource. Here are the most popular in 2018.
Before you head out for the holidays, check out this weeks Five on Friday, featuring the best-selling iOS apps of 2019, top subscription jobs from LinkedIn, features merchants are using to increase subscription conversions, the Better Business Bureaus investigation into subscription traps, and a new study which predicts that streaming video revenue will surpass box office revenue next year. Happy Holidays from the Subscription Insider family!
Have you checked out our STATPACKS yet? They are editable PowerPoint reports with Subscription focusing in on key trends you should understand. Use STATPACKS charts and data for your market and budget planning, creating your business plan or even competitive analysis. Each STATPACK includes dozens of charts and analysis and - wow - have they been popular! Our most popular STATPACKS in 2018 included trend analysis on SVOD, Digital Coupons, Mobile App Monetization, B2B Marketing, Marketing Technology, Meal Kits, Online Search, Facebook, Streaming, and E-commerce.
Shopify merchants had an incredible Black Friday Cyber Monday (BCFM) shopping weekend, with more than 600,000 sellers from 175 countries generating more than $1.5 billion in sales. Among the highlights was the move to mobile shopping. Sixty-six percent of Shopify sales during BCFM occurred on mobile devices, compared to 34 percent shopping on desktops. Shopify said part of this was due to responsive themes and a variety of mobile-friendly payment options including Shopify Pay, Google Pay and Apple Pay.
We hope you had a great Thanksgiving weekend! In this weeks Five on Friday, PYMTS reports that consumers are fighting "subscription friction" as retailers like Adore Me use deceptive practices to sign up subscribers, CNBC explores how media outlets are getting people to pay for news, Quip raises another $40 billion for subscription dental services, Google considers shutting down Google News in the EU to avoid being taxed on links and, as YouTube waffles on whether or not it should have subscriptions, it offers student deals on YouTube and YouTube Music.
This Subscription Insider STATPACK provides statistical information about trends in marketing technology and its implementation. Understand adoption trends, platforms, M&A activity, budgets & spending, salaries & positions related to marketing technology, use and effectiveness, and even the use of AI within platforms.Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download this is editable 84-page PowerPoint deck with 37 charts with three embedded Excel charts.
Last Thursday, The New York Times (NYSE: NYT) reported that its subscriber-first strategy was successful during the third quarter of 2018. At the end of the third quarter, The New York Times had more than 3 million digital subscribers and 4 million total subscribers. This strategy helped the company bring in 203,000 total net new digital-only subscribers in the third quarter, and subscription revenue represented close to two-thirds of the company's total revenue. Of the 203,000 new subscribers, 143,000 came from news and the balance came from NYT Cooking and Crossword.
In this weeks edition of Five on Friday, PYMNTS tells us about fitness-as-a-service for business travelers using the subscription model, Zuora publishes the subscription economy index for the second quarter of 2018, Digital Commerce 360 explains why smooth payment processes are key to shopper satisfaction, Hubspot offers freemium success secrets, and LinkedIn posts a variety of top subscription jobs.
In this weeks edition of Five on Friday, Media Post reports that magazine mobile web audiences are up 17 percent, Business2Community offers top tips we can learn from subscription boxes, Forbes tells us what brands need to consider before starting a subscription service, a Kantar Media study reveals that one in five people block all ads, and Constant Contact shares ways to convert website visitors into email subscribers.