Home Audience Demand Generation

Audience Demand Generation

Five on Friday: Groceries, Beauty Boxes and Podcasts

Five on Friday, May 29, 2020: grocery stores are adapting to new shopping trends, beauty boxes are riding the wave of coronavirus, and Meredith launches four new podcasts.
Scribd adds a new Scribd Perks program to provide all new premium content to subscribers.

Scribd Announces Scribd Perks Program with More Premium Content for Subscribers

Yesterday Scribd announced it is adding new premium content for subscribers, including free access to music, movies, documentaries, comics and more.
Headspace is offering free one-year subscriptions to U.S. workers who are unemployed or furloughed.

Headspace Offers Free Subscriptions to U.S. Workers Who Are Unemployed or Furloughed

Mindfulness and meditation app Headspace is offering free one-year subscriptions to U.S. workers who are unemployed or furloughed.

Quartz to Lay Off 80 Employees and Emphasize Membership Model

Business news site Quartz is laying off 80 employees and emphasizing its membership model as part of a larger restructuring.
Foodie Card Raises $1.5M in Seed Round

Dining Card Subscription Company ‘Foodie Card’ Raises in $1.5 Million Seed Round

Dining card subscription company Foodie Card raises $1.5 million in seed funding to hire staff, grow restaurant and food bank partnerships and expand nationally.
Disney Plus has attracted 50 million subscribers in just 5 months.

Disney Plus Attracts 50 Million Paid Subscribers in Just 5 Months

Disney Plus has found its niche, attracting 50 million paid subscribers to its streaming video on demand service in just five months.
Apple offers free premium content during coronavirus pandemic.

Apple Offers Free Streaming Content During Coronavirus Pandemic

Apple is being generous during the coronavirus pandemic, offering free music and now original movies and TV shows to introduce potential subscribers...
Weekly Subscriuption News

Weekly Subscription News: Quibi, Cuts and Coronavirus

Weekly Subscription News, Apr. 11: HBO gives Americas 500 free hours of prem. content, Bustle lays off 24, SF Examiner and SF Weekly cut pay and hours for all staff.

Amazon Prime Day Is Reportedly Going to Be Postponed Until August

Reports are circulating in the media that Amazon is considering postponing its popular Prime Day because of the coronavirus crisis, says USA...
Apple offers free premium content during coronavirus pandemic.

Apple Acquires ‘Dark Sky’ Weather App, Android Version to be Axed

Apple ended March on a high note with the acquisition of weather app Dark Sky. Dark Sky announced the acquisition in a...

What's New