Profit-Savvy Digital Rights Management Best Practices

Many publishers miscalculate the importance of Digital Rights Management (DRM), choosing to either overprotect their content or avoid protection all together. In this How-To, we explain the two competing consumer behaviors that threaten any DRM strategy and help you craft a DRM policy that's customer-friendly and profit-savvy. Discover the five best practices for DRM and how it applies to three major niches -- news, entertainment and business information.
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