In part one of this two-part series, Subscription Site Insider Editor Minal Bopaiah takes you through the best practices for setting up and running a trial offer for your subscription site. Listen now to learn:
- If a trial offer makes sense for your subscription site
- How to set one up – from payment processing to tech ops
- What marketing lingo and design basics will help convert trial-takers into long-term paying subscribers
- What legal pitfalls you need to avoid
- Why a $1 trail is often better than a free trial
- Plus, much more!