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Features

Top Subscription Stories of 2016

Dana E. Neuts, Subscription Insider December 27, 2016
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Tags: Advertising Sales Analytics, Testing and Analysis Audience & Demand Generation Building Subscription Products Business Models Business Operations & IT Customer Service Industry & Product Announcements Paywalls & Pricing Retention Marketing Subscription Sales Business (B2B) Consumer (B2C) Music (Audio Streaming) Box Subscription Business (Industry) Content Consumer-focused Content Mergers & Acquisitions (M&A) Licensing & Distribution Regulation & Compliance Magazines Newsletters Gaming Memberships News Content Online Services & Tools OTT (Video Streaming) SaaS (Software) Auto-renew Subscription Freemium Metered Subscription Micropayments

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Featuring Netflix, Microsoft, Spotify, Amazon, Walmart and More

With subscription news headlines covering everything from SaaS and subscription boxes to streaming video and solar gardens, 2016 was an interesting year for the subscription economy. This made winnowing down the list of top stories a difficult task. After all, big names like Netflix, Microsoft, the New York Times, Spotify and Amazon were in the subscription news headlines almost every week. While those big players were adding new offerings and contemplating success strategies, companies like Walmart, The Skimm, Etsy, Medium, and Bed Bath & Beyond tested the subscription waters. We’ve gone through all of those news stories and more to bring you highlights from 2016.

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