Subscription Monetization: Growing Opportunities for Subscription Businesses
The face of subscription monetization is changing. In this "Growing Subscriptions" exclusive, we walk through the ways that monetization of products and services is changing Ė even for subscriptions. First in a series and sponsored by Vindicia.
Here is a number to marvel over: $2.3 trillion. Thatís the size the subscription revenue marketplace will be in 2020 if economic forecasters are to be believed. Thatís up half a trillion dollars from today. Where will this growth emerge, you may ask? And, how can my business capture its share?
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