Apple is pushing hard toward subscriptions both in its app store and with its latest cloud and hardware offerings. But the personal computer giant is not blazing a trail with software as a service for consumers: Microsoft and Adobe got there first.
Sharing content, by consumers and businesses alike, is the goal of so many on social media. But how many are effectively sharing their content, to how many and is ti effective? In this Subscription Insider STATPACK, we explore social content sharing among internet users. It highlights photo and video sharing apps, as well as the sharing of personal information via social networks online. This STATPACK is 109 pages, editable, with 50 detailed charts and four embedded excel tables.
Fashion-related Subscription Boxes are big, literally changing how consumers discover and find new wardrobe items for their closets. This Subscription Insider STATPACK presents insights and statistics on the fashion e-commerce market in the United States. It provides an overview of the market volume and statistics on consumer spending and shopping behavior. It also includes data on the most relevant online retailers and websites, as well as information on mobile shopping and digital payment usage.
A third of consumers have complained about companies on social media, and almost 40 percent are OK with using social channels for customer support. What’s your strategy for serving these customers and managing the way they interact with your brand? Remember, whatever your strategy, the Internet is watching!
We are sure you are up to speed on “Cord-Cutter” trends, what about “Cord-Trimmers” and “Cord-Nevers”? Understand the trends, predictions, demographics, habits, and impact of subscription video streaming. What caught our attention in this report, was the pace of change moving forward, how much time consumers are spending with subscription video (versus other forms of video), and how cord-cutters and cord-nevers are acting similarly as the market matures. There are lots more insights enclosed including, understanding consumer habits, streaming service trends and predictions, details on who cord-cutters and cord-nevers are, an overview of their impact on the Pay TV market, and more. This STATPACK is 68 pages, editable, with 30 detailed charts.
With quarterly revenue nearing $4 billion and 130 million worldwide streaming subscribers and growing, Netflix nonetheless continues to attract criticism — and its volatile stock price reflects that. However, the story behind the data reveals that Netflix’s fundamentals are sound, and that the video-on-demand company with a track record of flexibility is headed in the right direction.
Search is still a valuable tool in your marketing toolkit. This STATPACK explores that state of search in 2018 with information on the most important companies, search volume, as well as the growing importance of mobile search and VDA (virtual digital assistant) usage for search.
Companies directly profiting from big data are now earning over $42 billion dollars worldwide. And that’s a lowball estimate. A subset of that revenue is going to companies that have made their data accessible to subscribers in exchange for a recurring payment.
Unless your company has a monopoly on what you offer, you probably survive amid competition. One key to keeping customers happily subscribing to your product: exceptional customer service.
With a potential subscription business market size of $35-plus billion -- and with a history of solid growth that experts forecast to continue -- there’s every reason to look for success in an America filled with fitness fans.
Today, artificial intelligence generates $7.3 billion in direct revenue, and drives $1.2 billion in related business. That is only going to grow ... maybe tenfold by 2025. And while we’ve all heard about the implications for a robot apocalypse, the reality is that AI is being used right now by financial firms to decrease both fraud and customer loss through card declines.
As a mature market full of established business owners, the car wash industry has only lately moved to subscription offerings. However, as operators learn that their fears in offering unlimited service are mostly unfounded, many are embracing a new way to monetize customers.
In the growing, $45 billion U.S. organic food market, some consumers are going beyond the organic label to seek a subscription relationship with the 7,000-plus local food growers offering clear chain-of-custody practices, so that foodies know where their produce comes from.
The entertainment industry has been complaining for years about its staggering losses due to piracy. However, even as the video, game, and music industries have evolved toward subscription and streaming business models, they continue to generate significant profits. Media firms still say that rampant thievery is costing them billions -- over $50 billion in 2017! Where’s the resolution to this conundrum?
LinkedIn, Slack, DropBox, Pandora, Spotify, and just about every mobile video game are generating revenue despite a business model that includes most of their customers using their services for free. Clever developers and content producers have learned that attracting A LOT OF customers can be as important as attracting PAYING customers. And the most clever are finding innovative ways to derive real value from the users who pay nothing at all.