Best Practice

Online Recurring Billing Marketers, Review Your Enrollment Processes Now

Lisa B. Dubrow, Esq., Dubrow & Bhonslay December 4, 2017

Tags: Regulation & Compliance Auto-renew Subscription Invoiced Subscription Renewals & Payment Processing Audience & Demand Generation Conversion Marketing Retention Marketing

Given the current scrutiny of subscription-based recurring billing programs, particularly in California, marketers should take the time to re-examine their auto-renewal programs. Lisa B. Dubrow, Esq, our Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains.

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