Not All Subscriptions Are Digital: The Community Supported Agriculture Movement
The community supported agriculture movement strives to fund sustainable organic local farming through a dedicated subscription. The farm-share model, in which consumers make an annual payment for a “share” of a farm’s yearly output, demonstrates the advantages of recurring payment models in an offline setting.
In the growing, $45 billion U.S. organic food market, some consumers are going beyond the organic label to seek a subscription relationship with the 7,000-plus local food growers offering clear chain-of-custody practices, so that foodies know where their produce comes from.
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