Negative Option Plans are [Again] Subject of Legislative Scrutiny
Are you familiar with the recent bill, the “Unsubscribe Act of 2017?” You should be. This bill focuses on negative option contracts offered on the internet and includes a number of potentially problematic requirements. There is also a host of state legislative initiatives also focused on “negative option” or auto-renew that can and will impact your subscription or membership business if you are not careful. Lisa B. Dubrow, Esq., Subscription Insider Guide to Regulation and Compliance, explains this flurry of legislative activity around negative option plans.
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