How to Avoid Subconscious Decisions (and Their Negative Impact)
Leverage data to overcome the power and influence of the subconscious in your subscription business, marketing and product decisions
The subconscious is a very powerful influence in our day to day lives. We walk around every day with our subconscious making decisions for us as we seek to accomplish our goals. Kevin Novak, our Subscription Insider Guide to Leveraging Technology, walks through why it's critical to understand the difference between your conscious and sub-conscious decision-making and how to leverage data to overcome the power and (negative) influence of the subconscious decisions in your subscription or membership business.
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