Five on Friday: Better Ad Standards, Attention Spans and Social Media
Happy Friday! If you are reading this, you did, indeed, survive the week. Congratulations! Before you leave the office for the weekend, check out this week’s Five on Friday. In today’s edition, we share initial standards released by the Coalition for Better Ads, Search Engine Watch’s 6 (or is it 7?) tips for capturing readers’ attention spans, a theory on why millennials love subscriptions but Gen Xers and Baby Boomers don’t, 5 common subscription commerce hurdles and overcoming them, and how to choose which social media platform to use and when.
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