In this week’s edition of Five on Friday, PYMNTS tells us about fitness-as-a-service for business travelers using the subscription model, Zuora publishes the subscription economy index for the second quarter of 2018, Digital Commerce 360 explains why smooth payment processes are key to shopper satisfaction, Hubspot offers freemium success secrets, and LinkedIn posts a variety of top subscription jobs.
In this week’s edition of Five on Friday, RIAA reports mid-year results, revealing that streaming music is dominating music industry revenue, a new report shows that over-the-top TV revenue will jump 26 percent this year to $28.8 billion, Bloomberg says that Google and Facebook will comprise more than half of the digital ad market in 2018, Adobe will acquire Marketo for $4.75 billion, and China has blocked Amazon-owned Twitch.
We hope this week’s edition of Five on Friday finds you safe, dry and out of harm’s way. Today we have five subscription-related stories to kick off your weekend: the original Twitter feed returns, Google agrees to give up some control of its AMP publishing format, Stripe gives brick-and-mortar payments a try, Shopify explains how brands can get permission to use user-generated content, and Postmates raises an astounding $300 million in its latest funding round, as its CEO hints at a possible IPO in 2019.
We hope you have had a great week! We are here to wrap it up with the week’s Five on Friday. In this edition, we’ll share details about Europe’s brand new copyright law, why customers prefer convenience over strong authentication, proven customer retention strategies, how to maximize your brand on Twitter and how Apple is encouraging developers to consider subscription options in a new video.
LinkedIn’s future is bright indeed, but it depends on management focusing on its remarkable data trove, rather than being a Facebook for business. Russel Perkins, Insider Guide to Data and Managing Director of the InfoCommerce Group, explains.
Summer may be over, but subscriptions are still hot. We’ve got three publishing-related tidbits for you and everyone’s favorite feature – top subscription jobs! In the publishing world, newspaper tariffs have been reversed. What does this mean for the newspaper industry? Next, we’ll share the latest merger feud – this time around Sinclair Broadcasting is countersuing Tribune Media. Also this week, Conde Nast will pay $14 million to settle a case involving the sale of…
Before you head out for the three-day weekend, check out this week’s edition of Five on Friday. Disqus explores why readers pay for news, Ad Week explains ways media companies can use native advertising to their advantage, a consumer watchdog group in the U.K. is monitoring social influencers who may not be disclosing paid promotions, YouTube is being strategic about its premium content and Shigeru Miyamoto urges game developers to embrace subscription-based services.
Some of the key success strategies in data publishing work just as well in other forms of publishing because they are so powerful and so fundamental. Case in point is Marvin Shanken. He is more than a successful publishing entrepreneur. He’s also a true industry innovator. He has started publications that were mocked at launch because nobody thought they had a chance (before they went on to achieve remarkable success). He blends B2B and B2C publishing strategies in ways that few have tried. He’s stayed focused on print more than his peers and continues to profit handsomely from doing so.
It’s hard to believe this is the last full weekend of August. Where did the summer go? Before you reach for the sunscreen and your flamingo floatie, we’ve got some great subscription articles for your weekend reading pleasure. eMarketer shares some startling statistics about cord cutters and the growth of the streaming over-the-top TV market, KTAR and Motley Fool ponder whether or not Microsoft will turn Windows 10 into a subscription product, Digiday explores why…
The opportunity for data companies to operate as central information exchanges is worth pursuing because they have a central position in their markets, and this neutral market position makes them trustworthy. Lots of sensitive market information gets exchanged through central data hubs. Companies routinely exchange credit data, pricing data, business metrics and much more. They do this because they know the data they submit will only be released in aggregate or anonymized form. As importantly, they do this because they need the answers that only data exchanges can provide. Is there an opportunity for your company provide this type of service?
Before you head out for one of the last weekends of summer, we’ve got some great Five on Friday articles for you. Security Boulevard explains the costs of SaaS data loss, Chief Executive shares the sins of the customer experience, Shopify offers Instagram post ideas, CBS News reports how theaters are trying a three-screen approach to battle Netflix, and VentureBeat explores how blockchain fights ad blindness.
Wherever you live, we hope you are staying cool this August! As we enjoy our air-conditioned offices, we bring you this week’s edition of Five on Friday: Drip explains the four steps of the consumer decision journey, LinkedIn brings us top subscription jobs, #besomebody shares five tips for increasing your website’s conversion rate, Texas Monthly fights ad blockers with an experiment, and DoorDash helps customers avoid delivery fees with a new monthly subscription service.
It is hard to believe it is August already! Before you leave the office for the weekend, we’ve got some great tips for attracting and retaining subscription customers along with other helpful tidbits. In this week’s Five on Friday, MarTech Series explains why opt-in video advertising is so hot right now, PYMNTS predicts that the car subscription market will grow by 71 percent in the next four years, Cratejoy shares ways to attract more subscribers, Impact offers top tips for improving your site’s Google rankings with SEO, and Shopify recommends these five tips to drive sales.
While many successful data publishers obsess about continually adding new features and functionality to their data products, there are lots of good reasons to be regularly evaluating your data as well. Features and functionality matter, but a single new and well-chosen data element can add tremendous value, while simultaneously providing a competitive advantage and product differentiation.
In this week’s edition of Five on Friday, The Drum explores why brands like Amazon use the membership model, Associations Now shares new reports that question how recurring fees could create subscription fatigue, Search Engine Watch discusses factors that influence a website’s credibility, and Equifax struggles with regaining the trust of customers and investors after a massive data breach.