Dinosaurs and Digerati: The Way Forward for Subscription-Based News Apps
The Internet offers news the way trees offer pollen. In a supersaturated market, what chance is there that anyone will pay, and pay on a regular basis, for news delivered by app?
When you look at user demand for news on mobile devices, you find hunger and satisfaction. Well, you find some hunger and a lot of satisfaction. In a landscape of free online news, the news app business model that succeeds will be the one that sells something special. The good news is that there is a (small) market for online subscription news, and publishers can make a living serving that market based on features such as excellence, highly valued content, and community.
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