Affiliate Marketers Beware: Subscription Businesses are Liable for Affiliate Program Offers

Affiliate network of online marketers and the three people behind it held liable for $179 million

Using affiliate marketers will not give you a pass in creating offers that comply with the law in any negative option sales. Lisa B. Dubrow, Esq., Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains how and why the FTC is going after large settlements to ensure marketers and advertisers are compliant.

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