This Week’s Subscription News: Analytics, Autoplay Ads and Ad-Free Apps

Escape the latest political news with these subscription news stories. This week, USA Today launches an ad-free, in-app offering for $2.99 a month, LinkedIn

Escape the latest political news with these subscription news stories. This week, USA Today launches an ad-free, in-app offering for $2.99 a month, LinkedIn tests autoplay video ads, and Spotify offers artists a sophisticated analytics dashboard to help them learn more about their fans. Also this week, Costco may have a membership retention problem, advertisers show interest in Amazon’s NFL experiment, and Time Inc. cuts costs by cutting circulation and frequency.

For Advertisers, Amazon’s NFL Telecasts Are a Promising Experiment
Wall Street Journal

Does Costco Have a Membership Renewal Problem?
Madison.com

LinkedIn is Testing Autoplaying Video Ads
Beta News

USA Today Launches Ad-Free In-App Offering
USA Today

As Facebook Live Video Dreams Fade, Publishers Look Again to Twitter
Digiday

Spotify’s New App Aims to Hook Artists on the Power of Their Own Data
Fast Company

Time Inc. Cuts Circulation, Frequency of Magazines
MediaPost

AT&T Researchers Share Map Depicting Top YouTube Channels in Each State
Tubefilter

Filed in Auto-renew Subscription, Consumer Media and Publishing, Consumer Services, Entertainment and Streaming, Magazines, Memberships, News, Revenue and Sales, Subscriber Retention, Subscription Apps

Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!